Handl was employed to create a film that would embody Ozone’s vibrant energy and drive social engagement.
The success of this project relied on our team’s technical ability. We needed to utilise dynamic and unique filming styles to convey the bar’s energetic atmosphere. To spotlight Ozone's many exceptional qualities, like its diverse cocktail menu and front-row seat to the light show, we decided to showcase Ozone’s features one at a time. We paired each feature of Ozone with distinct camera techniques. From surreal camera movements and champagne-mounted camera rigs to dynamic push-ins and playful character interactions with the camera, the film weaves together Ozone’s many unique features in a cohesive story.
Our linear narrative, which starts with our characters arriving at the lobby and ends with them on the dance floor, clearly conveys Ozone’s offering. This storyline allows us to feature each one of Ozone’s many offerings in a series of sequences, all while feeling connected and compelling. By using immersive camera techniques, we place the audience right in the heart of the action, leaving them eager to experience more and visit The Ritz's 118th floor.