Cathay/HSBC Hong Kong Sevens

The Hong Kong Sevens has always been more than a tournament. It’s a moment where the city, its people, and the global rugby community come together. For 50 years, fans, teams, and partners have filled Hong Kong with colour and tradition, carrying the Sevens onto the world stage.

Built as a story across time, the video moves between memory and momentum. Every element is designed to connect past and present, echoing a story that began 50 years ago when the Sevens was brought to the world, and the world came to play. Every frame lands on one simple truth: this is more than a tournament. It’s a legacy — and a promise that the Sevens is here for the long game.